Hypnosis Training Video #522: Being More Comfortable Talking About Hypnosis Grows Your Business

Erika Flint, BA, BCH, A+CPHI, OB

Erika Flint, BA, BCH, A+CPHI, OB

Cal Banyan, MA, BCH, CI, DNGH, OB, MCPHI

Cal Banyan, MA, BCH, CI, DNGH, OB, MCPHI

Grow Your Professional Hypnosis Practice by Confidently and Comfortably Talking About Hypnosis

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In this video, Cal and I share insight on how you can begin confidently and comfortably talking about hypnosis, help people better understand hypnosis, and ultimately help grow your clientele and your professional hypnosis practice.

People are curious about hypnosis. This provides you with the opportunity to talk about hypnosis and hypnotherapy and to help them better understand. All you have to do is spark their curiosity!

Many people ask how can I introduce the topic? How can I talk about it? Here are some key tips on how to comfortably talk about hypnosis that are highlighted in the video:

  1. It’s All About Them: As a hypnotist, you already know what you do, so this is all about them! When someone asks you about hypnosis it is really all about the person standing in front of you, and how you can be of service to that person.

    Cal and I both have individual ways of introducing ourselves as hypnotists that both spark an interest in the subject, and explicate how we can be of service. For example, when I meet someone, I say “I am a hypnotist. I help people lose weight with hypnosis, even when everything else has failed.”

    After introducing yourself as a hypnotist or even just the topic of hypnosis it is important to then stop talking! Be short, succinct, and to the point! The reason why it is important to stop talking is that then the person you are talking with will be able to ask you the questions that they have about hypnosis. The more your potential client talks, the better!

  2. Storytelling: Humans love stories! It is a great idea for you to have a couple of (anonymous) client success stories in the back of your mind, that you can share with a potential client. Share a story that demonstrates how that a client that worked with you got results, results that the person you’re talking to is looking for.

    There is a common misconception about hypnosis, often based on what people see on stage shows or shows like America’s Got Talent. Telling stories about real results you helped clients achieve is a way for you interest in hypnosis and turn it from an idea built on misconceptions into an interest on your services built off of misconception into an interest in your services.

    I like to tell people, “Wow, that was amazing what happened on the stage during that hypnosis show. But think about this… what if you took that power and applied it to something in your life that you haven’t been able to resolve as of yet. Now you can understand the true power of hypnosis.” And that true power is really the true power that you have deep down inside of YOU!

  3. Friends and Family: People often ask, how do you tell your friends and family that you’re thinking about being a hypnotist? Or even, how do you tell someone at a party? Well, the answer is simple! It’s the same thing as talking to a potential client. You introduce yourself as a hypnotist, and then you let them talk, just like the steps previously mentioned!

    By treating social settings just like how you would a networking setting, you are practicing what you are supposed to do as a hypnotist, and that is being of service. Answer questions and help people better understand hypnosis no matter what kind of setting you are in.

    It all comes down to being of service to your clients and potential clients and creating an environment in your community where you’re helping your community lead better lives. Whether you are talking with friends or family, or someone you just met, it is all the same, just be of service!

Common Things People Get Wrong, and How to Correct Them

There are many things people get wrong about hypnosis or don’t understand, such as the common questions about if hypnosis is like mind control or if getting hypnotized means, you’re going to make them “cluck like a chicken or bark like a dog.”

Talking about hypnosis is how you can help people better understand and demystify these common misconceptions. If someone asks you if hypnosis is mind control, explain how it is more about them getting control over things. Share a story about how you helped a client get control over something and illuminate those results. If someone asks if you’re going to make them “bark like a dog” then explain to them how barking like a dog is not particularly helpful, but how you could help them in other ways.

Remember, you are the hypnosis professional, you are the one that is going to be able to help someone better understand hypnosis. In order to grow your clientele and your business, it is up to you to be of service and help clients better understand hypnosis by being able to comfortably talk with them!

Watch the video below to learn about how “Being More Comfortable Talking About Hypnosis Grows Your Business”

The Meta-Message of This Episode: It All Comes Down to Being of Service


The meta-message of this episode is that in order to be more comfortable talking about hypnosis, just simply be of service. You are a hypnotist to be of service your clients. Be of service to your potential clients, friends, and family, by sharing your knowledge through storytelling and answering questions, and help them better understand hypnosis.

Tell your friends about these great hypnosis training videos, thanks!

I look forward to seeing you in class!  Let's help people lead better lives with hypnosis. 

From my heart to yours,

Erika Flint